In the latest episode of Bootstrap Digital Marketing, I spoke with Sharon Toerek, the founder of Legal and Creative. We discussed the essential aspects of safeguarding and making money from intellectual property and creative assets in the marketing …
Refresh Your Marketing Strategy: A Comprehensive 10-Point Outline
Whether it is the start or the middle of the year, it is crucial to periodically review your marketing strategy and pinpoint areas that need improvement. This will help you to ensure that your marketing tactics are in line with your business …
Continue Reading about Refresh Your Marketing Strategy: A Comprehensive 10-Point Outline →
5 Steps to Developing a Business Value Proposition
In the latest episode of Bootstrap Digital Marketing, I go over 5 essential steps to creating a successful business value proposition. Listen below or read the complete transcription below. A value proposition is essential to unlocking your …
Continue Reading about 5 Steps to Developing a Business Value Proposition →
Why Press Releases are Important for Technology Startups (Podcast)
Welcome to episode 7 of the Bootstrap Digital Marketing Podcast. Listen to our newest episode below or read the blog post. What Is a Press Release? A press release is an electronic document distributed to the media to get …
Continue Reading about Why Press Releases are Important for Technology Startups (Podcast) →
How to Leverage Startup Branding to Dominate Your Competitors [Infographic]
For startups to succeed in a competitive landscape, having a solid brand identity is crucial. To achieve success, it is essential to understand the needs of your audience, create engaging and valuable content, and build an omnipresent identity online …
Continue Reading about How to Leverage Startup Branding to Dominate Your Competitors [Infographic] →
Blogging Strategies for Startups and Established Businesses: Best Blog Platforms
Introduction In this episode of the Bootstrap Digital Marketing Podcast, we'll explore effective Blogging Strategies for Startups. I'm Laura Tate, your host, and we'll discuss how Mastering Business Blogging can help you attract, engage, and …
15 Essential Strategies to Boost Your Content and Generate Leads [Infographic]
It's vital to have high-quality, informative blog posts to captivate and maintain your audience's interest and generate leads. However, your content may not reach your intended audience if you don't already have a significant blog or RSS subscriber …
Hashtag Strategies to Increase Your Content Marketing Reach
Hashtags are a powerful tool that can help you reach a wider audience and connect with more people on social media. Effective hashtag strategies can help you grow your following, increase engagement, and drive traffic to your website or blog. This …
Continue Reading about Hashtag Strategies to Increase Your Content Marketing Reach →
Why Storytelling in Marketing is Essential to Your Content Marketing Strategy [Podcast]
Storytelling is the art of using narratives to communicate a message or idea. It is a powerful tool that can capture the audience's attention, evoke their emotions, and encourage them to take action. By incorporating storytelling in marketing, …
How to Optimize Content for Greater Reach
To achieve a well-executed content marketing strategy, it is crucial to implement search engine optimization (SEO) best practices and optimize content accordingly. By using industry-recommended SEO tactics, you can improve your content's readability …
Continue Reading about How to Optimize Content for Greater Reach →
